the problem: dwell time

Most in-store displays are ‘Glance Media’.

Shoppers glance, keep walking, and rarely engage long enough to create meaningful brand connection, product discovery, or conversion.

1.5 - 4.6 SECONDS:

Average focused attention on customer-facing screens.

UNDER 1 SECOND:

Typical engagement time for passing shoppers.

PASSIVE DISPLAYS ARE NO LONGER ENOUGH!

THE FUTURE OF RETAIL IS PARTICIPATION…

elevating engagement

Display Innovations transforms storefronts and digital displays into interactive experiences for shoppers…

• TURNS SECONDS INTO MINUTES

  Keeps shoppers engaged longer

• ACTIVE PARTICIPATION

  Shoppers play, compete, explore, engage.

• REAL-TIME DATA

  Captures measurable shopper behaviours.

• REPEAT VISITATION

  Driven by challenges, rewards and rotating content.

  MORE DWELL TIME.

  MORE DATA.

  MORE REVENUE.

mobile-to-screen experiences

A mobile-powered engagement layer that transforms storefronts into social, interactive retail experiences…

• ANYONE CAN CONNECT

  Shoppers can connect instantly via QR codes to participate in brand customised quizzes and challenges with instant rewards.

• SYNCHRONISED GROUP COMPETITION

  Crowd mobile gameplay creating visible, high-energy moments and connection to the brand/ store.

• LIVE LEADERBOARD UPDATES

  Names, scores, and moments of victory displayed live - Built for screenshots, shares, and social buzz.

• BRAND RETAIL CAMPAIGNS

  Integrates seamlessly with product launches, giveaways, loyalty programs, and seasonal campaigns.

To discuss how we can gamify content to increase dwell time and engagement, feel free to give us a call or email us.